Center Grid
Bottom Grid Grid
Product managers

Build more things that people like.

Validate software features early, control releases from end to end, and leave customers happier than you found them.

Product managers hero

Test, iterate, and deliver with autonomy

LaunchDarkly lets PMs experiment on, control, and release features without having to bug engineers as much.

Run actionable experiments

Run more experiments and A/B tests. Ship winning feature variations with a simple audience change.

Control the entire rollout of new features

Choose how and when you release features to customers. And do it all on your own with a few clicks.

Leverage granular targeting

Control who sees what when. Serve features to discrete segments, individuals, and endpoints.

Continuously deliver value with less risk

Get features out the door sooner. Shrink the time-to-value and maintain high system performance.

Emily Voigtlander

With LaunchDarkly, it's much easier to gather user feedback, run beta tests, and validate new features early on. We’re more data-driven in our approach to product development.

SEESAW


Emily Voigtlander

Product Manager

Run experiments

Run actionable experiments

Freely create, run, and act upon experiments by yourself.

Conduct more experiments

LaunchDarkly unites feature flags and experiments, thus letting you effortlessly turn any flagged feature into an experiment. Run way more experiments. Collect way more data. Build way better software.

Get data insights in less time

LaunchDarkly’s Bayesian statistical engine delivers meaningful results on every single experiment, regardless of sample size. Rather than wait to reach statistical significance, make decisions based on directional data now.

Ship experiment winners with a click

When you identify a winning feature from an experiment, roll it out with a toggle flip. No extra engineering work required. LaunchDarkly automatically integrates experiments with your software delivery workflow.

Control releases

Own more of the software delivery process

Orchestrate entire releases with feature flags. Control every little step.

Schedule releases in advance

With Feature Workflows, specify a date and time on which you will unveil new features. Time product launches to coincide with documentation updates, internal training, and marketing announcements. Set and forget.

Progressively deliver new products and features

Launch new features in phases rather than one precarious splash. Do canary releases, percentage rollouts, and ring deployments—all with feature flags. Enjoy the absence of stress as you ease your way to GA.

Seamlessly coordinate multiple releases

For big launches, several PMs often must work in unison when releasing their portion of the product. LaunchDarkly lets you turn on multiple features in one dashboard at the perfect moment.

Leverage targeting

Deliver finely-targeted experiences

Release specific features to specific audiences at the right time.

Target segments with custom attributes

Customize the product experience based on user context or past behaviors. Target messaging by user location. And tailor features to a well-defined cohort of power users. Control it all in LaunchDarkly.

Safely conduct beta tests in production

With feature flags, developers can build a feature and then comfortably pass it over to you. Then, you can enable the feature for just beta users in a live production environment. You don’t need to ask an engineer to turn it on.

Painlessly manage product tier entitlements

Enable and disable features for different customer tiers without submitting an engineering ticket. Grant trial access to prospects. Promptly deliver premium features to premium customers. Delight every user. Be efficient.

Ship often

Release often, release with confidence

Deliver features and products faster with safeguards in place.

Shrink the time-to-value

A feature is worthless until the intended audience starts using it. LaunchDarkly lets you ship features right away, so you can reap the rewards sooner. And so you can detect problems before it’s too late.

Validate features earlier

Test features with a small subset of users in production early and often. Gather critical insights. Iterate. Pivot if you have to. Ensure, beyond a shadow of a doubt, that customers actually want what you’re building.

Ensure peak system performance

If a beta feature breaks, you—the product manager—can instantly turn it off. If users denounce your latest release, roll back to the old version by toggling a flag. If a new feature throws a bug, disable it in real-time.

Explore more

Case study

Ritual delivers customer experiences with experimentation.

Ritual case study
Case study

Feature adoption soars for Seesaw.

Seesaw case study
Education

What is experimentation in a feature management context?

What is experimentation in a feature management context?

We ran an experiment using LaunchDarkly that gave us a 30% increase in post-trial retention, which...leads to more revenue.

Shortcut (formerly Clubhouse)
Joey ShampainProduct Manager

Discover how to deploy code faster with less risk.

Get a demo